Rubi Rose isn’t just making waves she’s making millions. The 27-year-old rapper, model, and entrepreneur has transformed from a music video extra into a financial powerhouse. Her journey from “Bad and Boujee” to building a multi-million dollar empire proves talent plus hustle equals unstoppable success.
Fans can’t stop asking: how much is she really worth? The answer might surprise you. Between chart-topping tracks, digital platforms, and smart business moves, she’s rewriting the rules of modern celebrity wealth.
What is Rubi Rose’s Net Worth in 2025?
Rubi Rose’s estimated net worth sits between $1.5 million to $2.5 million in 2025.
Her wealth comes from multiple revenue streams that keep growing. She’s not relying on one paycheck she’s built an empire.
| Income Source | Estimated Annual Earnings |
| OnlyFans Platform | $4.8 million+ |
| Music Career | $500,000 – $800,000 |
| Brand Partnerships | $300,000 – $500,000 |
| Fashion Business | $200,000 – $400,000 |
| Social Media | $150,000 – $300,000 |
The rapper’s financial portfolio shows impressive diversity. She doesn’t put all eggs in one basket.
Her wealth accumulation started slowly but exploded recently. Smart investments and bold career choices paid off big time.
What Does Rubi Rose Do for a Living?
Rubi Rose wears many hats: rapper, model, content creator, and fashion entrepreneur.
She burst onto the scene in Migos’ “Bad and Boujee” video back in 2016. That cameo changed everything for her overnight.
Now she dominates multiple industries simultaneously. Her professional life looks like this:
- Recording Artist – Drops singles, collaborates with major names
- Digital Content Creator – Runs premium subscription platforms
- Fashion Designer – Owns clothing line “Garden of Putain” (formerly Ladyputain)
- Social Media Influencer – 5+ million Instagram followers
- Model – Works with brands, magazines, campaigns
Her versatility keeps fans guessing what’s next. She never limits herself to one lane.
Recently, she showed off her Porsche 911 Turbo S on Instagram. The caption read: “Quarter ticket for the whip… it’s Libra szn.” The luxury car cost around $250,000.
Rubi Rose’s Earnings Explained: How Does She Make Money?
Her income doesn’t come from one place. She’s mastered the art of multiple revenue streams.
Let’s break down where the dollars actually flow from. Each source contributes differently to her total wealth.
Music Career
Her breakthrough track “Big Mouth” dropped in 2019 and changed her life.
The song racked up over 23 million Spotify streams. That’s serious money in streaming royalties alone.
| Career Milestone | Year | Significance |
| “Bad and Boujee” Video | 2016 | Initial fame boost |
| “Big Mouth” Release | 2019 | Breakthrough single |
| XXL Freshman Class | 2021 | Industry recognition |
| Interscope Records Deal | 2023 | Major label signing |
In 2021, she earned XXL Freshman honors. That’s huge validation in hip-hop circles.
Two years later, Interscope Records came calling. She signed through Mogul Vision in 2023.
Her discography keeps expanding with tracks like:
- “Deserve to Die”
- “I Like”
- “For The Streets”
- “He In His Feelings”
She’s collaborated with heavyweight artists like Playboi Carti and Future. These partnerships boost her credibility and bank account.
Concert performances add another income layer. She performs at festivals, clubs, and private events regularly.
Merchandise sales from tours contribute too. Fans buy everything from t-shirts to limited edition collectibles.
OnlyFans and Social Media
This platform generates her biggest paychecks—and it’s not even close.
Rubi revealed on “The Really Good Podcast” that even during a “horrible” month, she pulls in over $400,000 from OnlyFans.
Let’s do the math. That’s potentially $4.8 million annually from one platform alone.
Her content strategy focuses on exclusivity. Subscribers get:
- Custom photos and videos
- Voice notes and messages
- Behind-the-scenes content
- Direct interaction opportunities
She’s transparent about the platform’s impact. In interviews, she admits it affected her reputation but acknowledges it’s incredibly lucrative.
Her ex-boyfriend DDG convinced her to join initially. What started as experimentation became her primary income source.
| Social Platform | Followers | Engagement Value |
| 5+ million | High sponsorship rates | |
| TikTok | 3.2 million | Viral reach potential |
| Twitter/X | 1.9 million | Direct fan connection |
Instagram partnerships pay between $10,000-$50,000 per sponsored post. She posts regularly, keeping that income flowing.
TikTok videos go viral frequently. The platform drives traffic to her other ventures.
Twitter keeps fans engaged daily. She uses it for announcements, interactions, and brand building.
Business Ventures
She launched “Garden of Putain” (formerly Ladyputain) to dominate fashion retail.
The brand started with push-up bras and gym apparel. Now it’s expanding into full fashion collections.
Her clothing line features:
- Premium push-up bras with unique designs
- Activewear and gym collections
- Casual streetwear pieces
- Limited edition drops
Customer reviews praise the quality and fit. The brand’s gained cult following among young women.
She’s not stopping at clothing. Plans include:
- Beauty product launches
- Accessories expansion
- Potential fragrance line
- International retail partnerships
The fashion business gives her long-term wealth potential. Physical products create passive income streams.
She handles brand development personally. From designs to marketing, she’s deeply involved.
This entrepreneurial spirit separates her from one-dimensional celebrities. She’s building generational wealth, not just chasing quick fame.
How Rubi Rose Built Her Brand from Scratch
Her journey started with a viral moment—but she turned it into lasting success.
Most people would’ve disappeared after that music video cameo. She kept pushing instead.
Key strategies that built her empire:
- Consistent content creation – Never disappeared from public eye
- Multiple income streams – Didn’t depend on music alone
- Authentic personality – Stayed true to herself despite criticism
- Strategic collaborations – Worked with established artists
- Business mindset – Invested earnings into new ventures
She faced plenty of criticism for OnlyFans. She owned her choices and kept moving forward.
Her confidence resonates with young women especially. She represents financial independence and self-determination.
What Sets Rubi Rose Apart from Other Artists
She’s not afraid to break traditional celebrity rules.
Most rappers stick to music and maybe endorsements. She diversified aggressively from day one.
Her willingness to discuss OnlyFans openly changed conversations. Many celebrities hide alternative income sources—she celebrates hers.
The fashion business shows long-term thinking. She’s not living paycheck to paycheck despite massive monthly earnings.
| Traditional Artist Path | Rubi Rose’s Path |
| Music only | Music + content + fashion |
| Label dependent | Multiple revenue streams |
| Avoiding controversy | Owning her choices |
| Slow wealth building | Rapid diversification |
She connects with fans authentically. No fake personas or manufactured drama.
Her social media feels real, not curated to death. That authenticity drives engagement and loyalty.
Rubi Rose’s Luxury Lifestyle and Spending
Her success shows in how she lives.
That Porsche 911 Turbo S isn’t her only luxury purchase. She enjoys the fruits of her labor.
Expensive investments include:
- High-end vehicles and luxury cars
- Designer fashion and jewelry collections
- Upscale real estate properties
- Travel to exotic destinations
But she’s smart about spending. The fashion business proves she invests in income-generating assets.
She doesn’t just buy she builds. Each purchase aligns with her brand image.
FAQs
How much does Rubi Rose make per month?
She reportedly earns over $400,000 monthly from OnlyFans alone, plus additional music and business income.
What is Rubi Rose’s main source of income in 2025?
OnlyFans generates her highest revenue, followed by music royalties and her fashion brand.
How did Rubi Rose become famous?
She gained initial recognition appearing in Migos’ “Bad and Boujee” music video in 2016.
What is Rubi Rose’s clothing brand called?
Her fashion line is called “Garden of Putain,” featuring bras, activewear, and streetwear collections.
Is Rubi Rose signed to a record label?
Yes, she signed with Interscope Records through Mogul Vision in 2023.
How many social media followers does Rubi Rose have?
She has over 5 million Instagram followers, 3.2 million TikTok followers, and 1.9 million Twitter followers.
Conclusion
Rubi Rose proves you don’t need traditional paths to build wealth. Her $1.5-$2.5 million net worth in 2025 reflects smart diversification and fearless entrepreneurship.
From music videos to OnlyFans to fashion empire building, she writes her own success story. While critics focus on controversy, she focuses on growing her fortune across multiple industries. That’s the mindset that separates millionaires from dreamers.

Bill Gates, the co-founder of Microsoft, transformed the computer world and later made a global impact in philanthropy through the Bill & Melinda Gates Foundation.